E-Business: Google Hopes Book Scan Will Pay Off

Summary


Google is planning to digitise some of the world's most important libraries in a bold effort that could profit the company by attracting more viewers to its site - and its ads.

Analysts said the payoff would come over the years of the potentially decadelong project if web searchers are drawn to Google because it is perceived to have more information.

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Extract


E-Business: Google Hopes Book Scan Will Pay Off

Google said it would pay for the project, but declined to comment on the expense. ...

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