Summary
Cadbury Schweppes revealed the summer salmonella scare in the UK cost it pounds 30 million rather than the pounds 20 million initially expected.
The confectionery giant was forced to take more than one million chocolate bars off UK shelves following the outbreak in June.See the full content of this document
Extract
Cadbury's Pounds 30m Bite
Sales plummeted in the following weeks, although they have since recovered.
Demand for chocolate in the UK was further damaged by the summer heatwave and Cadbury scrapped its profits margin ...See the full content of this document
Sponsored links
