How the Latest Eco-Designs Can Help Midlands Business ; Agenda Sustainable Design Consultant Leonora Oppenheim, Who Writes for Ethical Consumerist Website Treehugger.Com, Will Be Speaking at the Big Debate Next Week. Here She Gives Her Views On How Businesses Can Use Design to Lower Emissions

Birmingham Post › September 12, 2008

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Summary

It can be argued that eco-design is just like normal design, but more difficult. The essence of eco-design is about finding sustainable ways to make the things we use on a daily basis without compromising aesthetic quality or performance. I think this is the greatest and most exciting challenge facing contemporary designers.

As well as form, colour and function designers can choose to specify sustainable materials, ethical production and the use of renewable energy.

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Extract

How the Latest Eco-Designs Can Help Midlands Business ; Agenda Sustainable Design Consultant Leonora Oppenheim, Who Writes for Ethical Consumerist Website Treehugger.Com, Will Be Speaking at the Big Debate Next Week. Here She Gives Her Views On How Businesses Can Use Design to Lower Emissions

Your office building can be powered by solar energy, your chair can be molded in recycled plastic, your shirt can be woven with organic cotton, and your car can run on bio-fuel.

All this is already possible, and through design research new sustainable materials and processes are being developed all the time.

But getting back to the original question, how can eco-design help business? And furthermore, what kind of business ...

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