Manufacturing - the China Syndrome: Essential to Learn the Art of Guanxi

Summary


British manufacturers companies must first learn the art of guanxi if they want to make the most of business links with China, it has been claimed.

Building relationships, which is known by the Chinese as guanxi, is central to successful trade in the country, credit insurer Atradius said.

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Manufacturing - the China Syndrome: Essential to Learn the Art of Guanxi

In a new report called Beware of the Dragon: Unlocking the Secrets to Successful Trade with China, Atradius said guanxi (pronounced ...

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