Why Should There Be Different Rules for Our Letter Box Spam?

Summary


I sometimes wish my letter box had a spam filter, to save me carrying the majority of its contents to the kitchen bin.

Last week I discovered that in a year, 550 million tons of direct mail travels a similar route in the UK, with 78 million tons of it ending up in landfill. (Not sure what happens to the rest, must get eaten or something.) In either case methane is produced and the world gets hotter.

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Extract


Why Should There Be Different Rules for Our Letter Box Spam?

By comparison, direct email marketing has an environmental halo, yet it is regarded as evil enough to put tough legislation...

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